Preview ad, The Telegram, July 14, 1923.
While it’s hard to say if swimming develops grace and charm, it’s true that Torontonians love to hit their local beaches and pools. The arrival of the high swim season provides an excuse to explore a syndicated series of tips directed towards women that were published (mostly) on the Telegram‘s comics page during the summer of 1923.
The Telegram, July 16, 1923.
Are your scissors handy? Good. Let’s begin with a guide to proper gear (this was still the era of Mack Sennett’s Bathing Beauties), and some background on the author of this series.
The Telegram, July 17, 1923.
The Water Nymph Club’s roots appear to be Midwestern. Merze Marvin Seeberger (1887-1973) entered journalism in her late teens, assisting her father at the Sentinel-Post in Shenandoah, Iowa. In 1911 she published a book, The McCauslands of Donaghanie and allied families, which is available on the Internet Archive. According to several genealogical sites, she spent a year-and-a-half working as a stenographer for the state auditor in Des Moines, and graduated from the University of Missouri.
By 1918, she worked in the advertising department of the Des Moines Register-Tribune and belonged to Theta Sigma Phi, a society for female journalists which later evolved into the Association for Women in Communications. At TSP’s first convention, held at the University of Kansas that year, she spoke about the need for female journalism instructors.
One-third of the students enrolled in schools and departments of journalism today are women. The percentage is steadily increasing, just as the number of women employed on our newspapers is increasing…The schools boast of their progress, their up-to-datedness…Are they now to fall behind, to fail to keep up with the newspapers in giving women their opportunity? I think not. Before another Theta Sigma Phi convention the woman instructor in journalsim will have come into her own.
The Telegram, July 18, 1923.
Based on a filing with the Library of Congress, the Water Nymph Club series first appeared in the Des Moines Evening Tribune on July 2, 1923, running for 32 installments through August 8. Scanning the web shows it appeared in various newspapers across the midwest that summer.
The Telegram, July 19, 1923.
The series may have circulated for several years, as it (or a similar column) appears to have been published in the Washington Evening Star two years later.
The Telegram, July 20, 1923.
The introductory ad for the series appeared on “The Girls Own Tely” page, which was billed as “Sports, Interests, and Activities of Girls, By Girls and For Girls.” Besides this page, the Saturday Telegram carried similar spreads for boys and young children. The features on July 14, 1923 included:
- “Boys Best at Mathematics? Popular View May Be Wrong”: A piece attempting to debunk the belief of many Toronto high school teachers that males were better at math. The uncredited writer points to statements given by E.F. Phipps, headmistress of a girls school in Swansea, England, in reaction to recent exams at Oxford University where male math scores were higher. Phipps pointed out four reasons for this seeming inequality: lower school attendance by females; less time devoted to mathematics compared to domestic sciences; exam questions using examples more familiar to males than females, such as “cricket and racing;” and males had better qualified teachers. “I think you will find,” Phipps concluded, “that where the above-named disabilities have not been present girls have done as well as boys in arithmetic.”
- Highlights of Inter-Church Baseball League play (Toronto was the “City of Churches”…)
- A picture of the staff of the Harbord Collegiate Review, which had published its first edition in over a decade.
- A story about the misadventures of several girls from The Beaches attempting to return home from a day on the Toronto Islands, foiled by rain, a slow freight train, and the TTC (see below).
- “In the World of Books,” where the uncredited writer reminisced about childhood favourites like Alice in Wonderland, Peter Pan, Beatrix Potter, and Tanglewood Tales. Their present taste in literature included classics by Jane Austen, Charles Dickens, and Oscar Wilde.
The Telegram, July 21, 1923.
In the next installment, another week’s worth of lessons, and stories of swimming in 1920s Toronto.
Additional material from Women’s Press Organizations, 1881-1999, Elizabeth V. Burt, editor (Westport: Greenwood Press, 2000) and DC Sports: The Nation’s Capital at Play,
Chris Elzey and David K. Wiggins, editors (Fayetteville: University of Arkansas Press, 2015).