Toronto Star, December 31, 1969. Full-size version.
As the action-packed year that was 1969 drew to a close, many drew on the moon landing and its images of Earth to reflect on the state of the world and its future. Eaton’s chose its final ad of its centennial year to contemplate the issues of the day.
Fifty years on, many of the concerns discussed in this ad remain. Elders still belittle idealistic youth. Holdouts still refuse to clean up our world. War is still with us, with the lessons of earlier global conflicts being rapidly forgotten in some quarters. Feeding and housing people at affordable levels remains problematic, and grows worse in “developed” nations. Great strides have been made against discrimination, but old attitudes die hard and are, in some cases, slow to change or stumbling backwards. And responsibility, especially in the political realm?
(cue maniacal laughter)
Cartoon by Yardley Jones, the Telegram, December 31, 1969.
As for the comment that “if the sixties taught us anything, they taught us once and for all that we are a community,” a lot of people took that to heart and have done their best to work toward the common good. But a loud segment has gone the other way, preferring to promote divisiveness for personal and political gain. Excessive partisanship seems to be leading us down a dead-end road or worse. The media trades on despair and misery, driving people deeper into those states, making it hard some days to focus on those working towards a hopeful, survivable future.
Maybe we need to channel our anger better, ignoring rage for the sake of rage. Anger requires meaning, not a Tweeted outburst or hanging on every outrageous comment somebody makes because they require attention 24/7. Or, to paraphrase this ad, our future will be full enough of rational problems without having to expend energy on irrational ones.
Except that we will.
Such is life.
My resolution for 2020 is seeking the positive and productive wherever I can in an environment dominated by doom, gloom, and more doom. I will strive to write material and share historical knowledge and research that enlightens and entertains, reconnect with my surroundings and community, temper cynicism with hope and compassion, and generally help others whenever I can without my misanthropic impulses getting in the way (except when cursing at people in this city who don’t care to know how to drive, bike, or walk).
What this site will look like in 2020? While there’s still plenty of material waiting to be updated, I will add more new content as time permits. There will be more pieces based on present-day wanderings around the city. I’d like to write some general posts about history and its processes, but may either start a separate site for those, or include them on my still-in-progress professional page. Depending on interest, I may try to launch some tie-in activities, such as walks or talks. I feel like this is the year I need to break through a few barriers, and hope you’ll join me as I smash through them.